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MODERN BRITISH HERO: THE BRADLEY WIGGINS X FRED PERRY COLLECTION

Sir Bradley Marc Wiggins, is a British professional road and track racing cyclist who rides for the UCI Continental team WIGGINS, after leaving Team Sky. Nicknamed “Wiggo”, he began his cycling career on the track, but has made the transition to road cycling and is one of the few cyclists to gain significant elite level success in both those forms of professional cycling. So we thought it was fitting with June being Bike Month in Edmonton, that we highlight this cyclists collab with the iconic British brand, Fred Perry…

THE BRADLEY WIGGINS COLLECTION

Seven-time Olympic medallist, Britain’s first Tour de France winner, and dedicated Mod revivalist has joined forces with Fred Perry to create a collection that continues to draw on vintage cycling and performance details.

BRADLEY WIGGINS  COLLECTION POLO SHIRT

Traditional pique shirt with two-button grown-on placket. Additional features include the embroidered ventilation eyelets, Bradley Wiggins stripe at the cuffs and contrast back neck tape. Signed off with Laurel Wreath embroidery.

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BRADLEY WIGGINS KENDRICK TIPPED CUFF NUBUCK

The Kendrick tipped cuff is updated in nubuck leather with suede. Chequerboard pattern perforated into the leather. Back strap woven sports tape with twin tipped rib at the cuff. Branded rubber heel tab, cork in-sock and Bradley Wiggins branding on the suede tongue. Available in store only.
“It comes with a history. Each new generation adds to its legacy. Always different, always the same.”

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